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Thursday, April 9, 2009

7 More Easy Ways to Increase Website Traffic and eBook Sales

Here are some more fast and easy ways to increase your website traffic and sell more eBooks. In our first article on the subject we covered seven easy ways, mostly free ways to generate more traffic and eBook sales.

In this article we are going to cover 7 more ways to drive traffic to your websites and sell more eBooks in the process. Use the below tactics as a kind of checklist to check off as you implement them.

1. Blog More Often - The internet has allowed anyone and everyone to have a voice. The main method lately is through personal blogs. When you have a blog, you can post your content in a matter of minutes.

You can set up a blog in less than 5 minutes if you use Google's service - Blogger.com. A much more advanced option is to use the free blogging platform called WordPress. WordPress or WP for short has quickly become the blogging platform of choice among both beginners and advanced users.

WordPress can quickly and easily be customized thanks to dozens of free "plug-ins" that will make your simple blog look like a fantastic website that people will want to stay on and read all your posts.

Just remember to post high-quality content on your website and you have a better chance of selling eBooks, instead of just having people come to your site and leave quickly. How do you get them to stay? Just make each blog post informative, relevant to the topic you are writing about and helpful.

In short, solve someone's problems in easy-to-understand language and you are halfway home to making more money online.

2. Tap into Social Media - Blogs are a great way to generate tons of traffic, but an even better way is through social media sites like FaceBook, Twitter and Squidoo to name a few. These sites allow anyone who registers to create content and upload it to their systems. You can answer questions people have, create fan pages on FaceBook, load up a Squidoo "lens" that is like an informative special report.

In short, you can do just about anything on these sites. Just join today and start up conversation with others.

Why should you bother with all this effort and content creation? Eyeballs - lots and lots of eyeballs. Just the three sites I mentioned get millions of visitors each day to their sites. Many of these people do searches for information to solve their problems and if you are on these sites, they just might come across you and the great information you are posting.

So if you are not leveraging social media sites, get started today! Just a word of caution, start by offering help and do not blatantly pitch your website on these sites or you will be labeled a spammer or self-promoter. It is better to first give and then receive on social media sites.

3. Article Marketing - Writing articles and submitting them to high-ranking article directories is a great way to get instant traffic to your website, which means you should sell eBooks in the process.

Why is article marketing so great? Because the article directory sites you submit to usually have thousands, if not millions of visitors each month. When you submit your article to these directories, your article and your website URL is put in front of people looking for the topic you are writing about.

You put your website URL and a little information about you and your eBook in the author's resource box. This is the little 3 to 4 sentence "about the author" blurb at the end of every article.

Writing articles is easy. Seriously, writing articles is not a difficult process and since they can be short (anywhere from 250 to 500 words) you can write one in under 30 minutes. The beauty is that article will continue to work hard for you 365 days a year, for the rest of your life. Not bad for under 30 minutes of work.

4. Re-purpose Your Articles on Your Blog - You already know that articles can help drive tons of traffic to your website, but you can also use your articles in other ways beyond article directories. Take your articles, change them up a bit and post them as content on your blog.

I know this method sounds simple - that is because it is simple enough to do, so start doing it today. Remember, the more content you have out there, the more chances for someone to come across you and your website.

5. Re-purpose Your Articles for Special Reports to Giveaway - A favorite trick of article marketers is to bundle a bunch of articles in a logical order and create a special report. The special report is then used as a giveaway on their website. If you recall in part one of this article, we talked at length about why it is important to giveaway free stuff on your site - because everyone loves free stuff.

By giving away a special report in exchange for someone's email address, you give them something valuable and you get the ability to follow-up with them. The more you follow-up via email and build a relationship with your readers, the greater the chance you have to sell eBooks to your list of subscribers.

6. Leverage Giveaway Events - Another great use of special reports is to use them as freebies in giveaway events. Giveaway events are a great way to leverage the work of other people to steal their traffic. Let me explain.

Giveaway events are exactly what they sound like. A webmaster will put together a site that will offer dozens of free reports and eBooks on a certain niche topic. The reports come from product owners looking to get more traffic to their website, even if it means giving away their product or special report for free. Let me explain why giving away things can make a lot of sense in the long run.

When a person comes to the website and signs up, they will have to sign up to receive each individual report. So if you have your special report listed and someone wants it, they click on the link and are taken to a special page or to your website where they enter their name and email address.

Your autoresponder service automatically sends them the download link and now you have a new subscriber you can market to. Giveaway events take a little work to participate in, but once you invest your 30 minutes to set it up, you can get traffic from that site on autopilot.

7. Re-purpose Your Articles on Forums and Social Media Sites - Okay, just one more way to re-purpose your articles (although there are dozens more ways). The next best way to leverage your articles is on social media sites.

You can bundle a few articles together and create a Squidoo lens. You can dole out some great tips, in just 140 characters or less, on Twitter. You can even post your articles in a shortened revision on your FaceBook page.

All this work helps show people you are an expert in your niche and people like to buy things from the expert in a niche.

Well, there you have it - 7 great ways to increase website traffic and sell more eBooks. Print out this article and keep it handy. Circle one tactic right now and take action on it today.

[expert=Fabio_Marciano]

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