Out of all the people I've talked to about their work at home business, there has been one thing consistent about all of them and that is the problem of getting traffic to their website. It doesn't matter how beautiful your website is, if you're not getting traffic to it you will not make any money. In this article we will talk about 2 ways to get traffic to your website.
Article Marketing
Getting traffic to your website is only half the battle, especially when you're depending on sales as your primary source of income. When you get targeted traffic to your website, you increase your chance to make sales because your visitors are already interested (pre-sold), and you can do this using a number of ways.
One way to pre-sell your prospects is by using article marketing as a way to show your knowledge on a particular subject which would get them to your website. If you are selling a product or service, you can write a review on the subject and write about the benefits it provide and how it could also benefit them. This review should also talk about any drawbacks or disadvantages also. After all, this is a review and not exactly a sales pitch.
Forum Marketing
Forums are a great place to find targeted visitors to come to your website. Make sure that you are in a forum that is relevant to your particular niche. After you join a forum you have the privilege of setting up a signature file in which you can anchor text your chosen keywords to your website to receive maximum benefit.
The way you attract visitors is by answering questions you have knowledge in, positioning yourself as an authority figure on a particular subject. At the end of your response is where you would use your anchor text signature. You will receive best results by not sounding like a sales person, but only to give helpful and meaningful feedback.
These are two ways to help your work at home business attract targeted traffic to your website. There are dozens of other ways to help you market your home business online, but these two ways are very reliable and is easy on your marketing budget. The real strategy to using these two methods is to be consistent and after a while you will notice your traffic increasing. Although this traffic may be slower, the best part of it is that it is much more targeted.
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