Secret #1:
Go where the money is being spent. This is a very important traffic secret most people overlook. You need to go where the money is being spent on advertising in your market. If a lot of your competitors are spending money on pay per clicks, then you need to look at that.
If your top competitors are spending money on banner ads, then you need to start doing that. The bottom line is you need to go and get traffic from the same place your competitors are spending money.
Because if people are spending money on advertising using a certain marketing channel like banners or pay per clicks, then you need to be doing that too as it is probably the top traffic source in your market!
Secret #2:
Don't reinvent the wheel! This is a huge problem with new people or people who are just starting out trying to get traffic to their websites. Here is what happens - you will see that pay per clicks or banner ads or whatever the hot traffic strategy is in your market is too expensive for you.
So what happens is they will go off and look for scraps in other marketing channels. Don't do this - focus on where the money is being spent and you'll eventually dominate that market too!
Jason_Nyback
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